Trendsspotting has composed an interesting report on how social media will evolve in 2010 according to some of the leading industry voices.
In my opinion, 2010 will be the year that social media will break free from the traditional social networking platforms by becoming portable and scalable. Foursquare and Gowalla are first steps in the direction of location-based social networks and thanks to a social gaming element added to these apps, they are allready quite popular by the digital early adopters.
As Facebook is the new standard, I’m curious to see on how Facebook Connect will evolve as your digital ID card online and how it will make your online identity blend into the real world thanks to the rising popularity of smartphones. And what about social commerce? What if Amazon, eBay or iTunes would implement Facebook Connect, Google Friend Connect or Twitter? Buying and selling socially would drastically change e-commerce. Imagine group buys together with your Facebook Friends or recieving a discount if you share your purchase on Twitter?
I’m also waiting to see how TV will become more social. Realtime chatting from your couch on your TV screen when X-factor is on with your friends. Have a quick look at what SplashCast is doing! Anyways, just have a look at this slideshare presentation and save some money hiring a “social media expert” to tell you the same thing.